Managing consent
The public preference center
Every email includes a personal unsubscribe link that opens a preference center where the contact can toggle email, SMS, and calls independently, or unsubscribe from everything at once. Changes are immediate and logged.
Per-contact consent controls
On any contact's detail page you'll find the 🛡️ Communication Consent card. It shows the opt-in/opt-out status for each channel and lets you manually opt a contact out — or re-subscribe them if they ask to be re-added.
Re-subscribing
If a contact asks to start receiving messages again, open their consent card and re-enable the channel, or have them reply START to a text. Only do this with the contact's clear permission.
Audit trail
Every opt-out and opt-in is recorded as an activity on the contact, so you always have a record of consent changes.